AIMS AND OBJECTIVES
At aquaamez we deliver great value on ever-changing selections of brand name and designer products at prices up to 60% less than the RRP and at a significant discount to the prices in a department store or on the high street.
Real value for our shoppers
Aquaamez is an off-price retailer. For us, value is a combination of brand, fashion, price and quality. Unlike traditional retailers, we generally don’t do promotions, sales or other gimmicks, just big labels and designer gems at up to 60% less than the and at a significant discount to the price in a department store or on the high street, every single day. We are different – we offer you brands from thousands of vendors around the world.
Our RRPs are independently obtained from our suppliers, who must provide evidence of the RRP. We work closely with trading standards to validate our policies and processes.
We’re smart shoppers, just like you
Our buyers are on the hunt throughout the year for the hottest styles and trend products of the season from fashion for the entire family to accessories, beauty and home.
We buy from all kinds of vendors, big names and small labels, top brands, up-and-coming labels and vendors known for stylish fashion and one-off gems. We also have some merchandise manufactured for us to bring you exceptional fashion and quality at an amazing price. Our buyers choose many different colours, styles and fabrics so there is always a great choice for you.
Our buyers are opportunistic and entrepreneurial. With a keen eye for brands, fashion and quality and great negotiating skills, they negotiate the lowest possible price, and pass the savings on.
our online shop at aquaamez.com receive several deliveries per week with each delivery containing thousands of items. Our rapidly changing assortments create the treasure hunt shopping experience that our customers love.
If you love it, grab it. We don’t hold replenishment product in our stock rooms and often, the store managers don’t even know what’s coming until they throw open the delivery lorry doors. That’s what makes us so exciting to shop.
The amount we buy from each brand varies greatly – sometimes we buy a little and at other times, we may buy a lot. What matters is that we think our customers will love the products and the prices.
All of this is what allows us to offer you a desirable and rapidly changing mix of high quality merchandise, always at amazing value. So whatever your style – classic, understated, or eclectic – we know that you will find something fun, individual and special, at a great price every time you visit.